Cozmo’s Billboards

Cozmo's Day OffOne of the backgrounds I created for the interactive iOS children’s book app, Cozmo’s Day Off, by Ayars Animation contained an alien city scene, with ships and rockets zipping about. As on all of the pages, there were many fun little interactive elements on this page for kids to discover.

One of the interactive elements on page 8 is the ability to rub a couple of billboards which exposes different ads underneath. You can see below where they’re located on the page.

Cozmo's Day Off page 8

Here are some of the silly billboard designs I created for this interactive feature. The really fun thing about producing this book app was the freedom I had to be as creative or goofy as I pleased. In fact, we had far more ideas for this book app than we could feasibly implement.

Cozmo's Billboards

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Cozmo

Here’s a detail from Ayars Animation’s Cozmo app. Every time I open the app and go to this page, I remember how much work it involved; not just because of the illustrating, but because it had to be done in, like, a bazillion layers in order to facilitate the animating and interactive elements (and if you’ve tinkered with the app, you’d have an idea of what I mean).

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Have A Cozmo Christmas

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Cozmo_Christmas_2011

The Necessity For Thick Skin

I was recently asked by a young reader to visit his blog and offer comments on his art. I encouraged him and let him know that he ought not ever be discouraged because of criticism or rejection.

The reality is that, in this business, one can expect rejection over 90% of the time, so it’s nothing with which an artist should concern himself. I had to point out that getting work is like fishing; there are a countless number of fish in the sea, and out of all those you’re only likely to catch a handful. Those handful, however, make for good eatin’, so it’s worth plugging ahead.

The following is a design which was rejected because, while the client originally had asked for an alien creature with a lion’s head, he later changed his mind and asked for something different. I’m no prima donna, so I happily followed my marching orders. In my mind, the client should get what he wants (within reason), and it’s my job to revise things accordingly until the customer is happy. In any case, rejection shouldn’t be taken personally. It’s all part of the job, and anyone wanting to do art professionally ought to have the thick skin to handle criticism and rejection.

Frank_Grau

Alien Ideas

When I first created Cozmo, the Little Green Dude™ as a figurine line and presented it to my employer at the time, Cast Art Industries, I had also created a lot of other humorous, alien-based scenarios to accompany the line and which also never saw the light of day.

Alien_meets_Clam

Back in the 90’s anything and everything could be made into a figurine with modest success. Unfortunately, by the time I had created Cozmo, the figurine market was on its deathbed and, like many of my artistic efforts, suffered from poor timing. This particular doodle was one of many ideas I would do more as a brainstorming exercise.

Spaced Out

I designed an awful lot of characters for the Cozmo’s Day Off iOS app, by Ayars Animation. This particular character is on page four (I think), and it only appears for a brief moment on the dashboard screen of Cozmo’s space ship. Ayars Animation - Cozmo's Day Off